Project: Cupom Termosensível
Client: Habib's
Year: 2020
Agency: Young & Rubicam

 

We develop urban furniture with thermosensitive
technology. As the temperature changes throughout

the day, the elements that will be visible also change.

Following an instruction on the furniture, the consumer can open the Habib's app and scan the

QR CODE of the image present at that moment.

Depending on the scanned image, the product on the

discount coupon will be different, encouraging people

to try at different times.

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